Bureaucrats, confirmed, Administrators
4,558
edits
Changes
link to simple mail extension
http://emailclientmarketshare.com/ shows that GMail, which only accounted for 4% of market share in early 2013, accounts for 15% at the end of 2015. Know your market. Know the current devices and technologies in use to read email.
== Content and Tools ==
You want to do an email campaign. You need to know what works and what doesn't in email these days. Email is not the web. It's worse.
A good tool to use for managing your Email Marketing, and actually your entire Customer/Constituent Relationships is [[CiviCRM]]. Marissa Porter of Arete Imagine (now Wanna Pixel) created [https://civicrm.org/blogs/marisaporter/were-bringing-new-responsive-email-templates-civicrm responsive email templates for CiviCRM] (The templates are included with CiviMail [https://raw.githubusercontent.com/civicrm/civicrm-core/master/xml/templates/message_templates/sample/Sample%20Responsive%20Design%20Newsletter%20-%20Single%20Column.tpl view single column])
Another possible tool to use is the [https://github.com/compucorp/uk.co.compucorp.civicrm.simplemail 'Simple Mail' extension] to CiviCRM. Built by [https://www.compucorp.co.uk/ Compucorp], this is supposedly a simpler interface than the standard CiviMail. But even with these great tools, you still need help.