Bureaucrats, confirmed, Administrators
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After the initial checklist in setting up your CiviCRM instance, you'll want to deep-dive into the various aspects of CiviMail
* http://book.civicrm.org/user/email/setup/
The documentation is really poor for the mail handling aspects. To be fair, it's complicated. But I wish I had the time to contribute to the documentation. Maybe someday. The best succinct resource I found for adding a 'Newsletter subscription form' is at https://forum.civicrm.org/index.php?topic=18364.0
== Background ==