MediaWiki/Marketing

For "Enterprise MediaWiki" we need a number of initiatives to be completed in order to realize the goal of effortlessly penetrating the market, selling the product and services, as well as servicing customers

Elevator pitch

• What is the product? "Knowledge Management" software is probably the easiest definition. However, with SMW + carefully curated extensions + 'packages' that are available via Page Exchange we need to assemble industry solutions that are available 'out of the box' (See Inspiration -> Installation Profiles below).

Rich posted this article about 'Application Rationalizations' which is a specific issue. https://www.mediawiki.org/wiki/MediaWiki_Application_Rationalizations

Distribution channels

Offer MediaWiki (Canasta) in various channels like OBS Studio does: Steam, Flathub, Windows App store https://obsproject.com/kb/steam-faq

Features list

An improved version of Features

Example of translating raw configurations available in the software and mapping those into a "feature": https://www.mywikis.com/privacy MediaWiki has config settings. ENTERPRISE MediaWiki has "Privacy" profiles

Inspiration

Compile a list of organizations that exemplify the right way to do it and then replicate that.

Acquia is an example org that does for Drupal what we need to do for MediaWiki

Installation Profiles

Drupal has installation profiles that define a 'pre-packaged' setup of the raw CMS + modules + settings to address a particular type of solution. Similarly, we need to define solutions to specific use cases.

Content Needs

1. A new MWStake.org website Lex has worked on https://mwstakeorg.dataspects.com/wiki/Main_Page
2. Content that addresses basic questions like "Why use this vs. my already paid M$ license for SharePoint?"